rss

infsoft blog - indoor positioning & more.

Learn more about the latest development in the fields of indoor positioning, indoor navigation and indoor tracking.


Beacons and positioning technology in tourism

Beacons and positioning technology in tourism

The tourism industry has to find new ways to acquire customers, to bind them and to increase margins. There is high competitive pressure and price transparency – holiday destinations seem to be interchangeable. Mobile apps connected with positioning technologies are one possibility to stand out from competitors, increase additional sales, occupy new niches and bind customers.