In order to track the movements of people (in compliance with data protection regulations), either their smartphones can be tracked via their Wi-Fi or Bluetooth function or beacon wristbands can be used. The transmitted signals are received by receiver hardware that is installed in the building and the position is determined in the backend.
Analyses of Movements
With a tracking solution it is possible to track the movement and dwell times of visitors. On this basis, optimization potential can be discovered. On the one hand, this measure leads to a more pleasant stay for the guests, on the other hand, it helps to optimize internal processes and thus to reduce costs.
In addition, this technology can be used to determine estimated waiting times at entrances and attractions. This information can also be shared with guests to achieve a more balanced occupancy and reduced waiting times.
Use Case: Mobile Services for Stadium Visitors
Use Case: Waiting Time Management and Kid Finder in the Amusement Park
Increased Safety Through Tracking Solutions
Tracking solutions can also increase the safety of guests, their children and staff. With a beacon wristband, for example, the location of children on the premises of a hotel can be determined at any time. In this way, parents can see where their children are at the moment on a digital map in an app. Furthermore, safe and unsafe areas can be defined beforehand (geofencing). If a child leaves a safe area, such as the playground, or enters an unsafe zone, such as the pool area, a warning can be automatically sent to the parents and they can intervene promptly.
The evacuation of guests and staff in an emergency also becomes more reliable with the use of tracking solutions, as it can be determined whether a person is still in the building and where they are located.
Use Case: Tracking of Children in a Hotel Complex